The Nintendo Switch successor, dubbed Switch 2, is set for reveal early next year in January, 2025, with its release planned a few months later in March, 2025, based on a new rumor.
A few days prior, content creator Nintendo Prime had shared information from a post on the Chinese social media platform Weibo, which claimed that Nintendo may reveal the Switch 2 in January, 2024, and release the console as early as March, 2024, The post claimed that 650,000 units of Nintendo’s next console have already been produced, with 2.7 million units expected for the holiday season. It also mentioned the NVIDIA T239 chip, which has apparently begun shipping in large quantities.
In his subsequent video, Nintendo Prime discussed the credibility of the source, mentioning that the same Weibo leaker had accurately predicted major announcements from the June, 2023 Nintendo Direct, including titles like Metroid Prime 4, Dragon Quest 1-3 Remake, and Mario Party, lending credibility to their claim regarding the Switch 2’s short two-month reveal-to-release window.
Furthermore, the content creator explained that the leaker had deleted all their posts, leaving one saying “the ninjas are after me”, which appears to be a playful nod to Nintendo’s reputation for strict secrecy. Nintendo Prime further argued that a shorter marketing cycle for the Switch 2 is viable, as most pre-launch marketing typically targets casual consumers only in the final months. Examples like the Wii U, Nintendo Switch, and even PlayStation 5 show that long marketing cycles often include months of inactivity. He also said that a majority of casual consumers are usually reached via commercials, retail advertising, and digital ads closer to launch.
Previously, YouTuber Stephen_Georg had reported that he received an email about an upcoming game that hinted at the Switch 2’s release window. The email received by the content creator read, “rolling out Q1 2025 on PC (Steam), Xbox One & Series X|S, PlayStation 5 and…Nintendo Switch(es)!” A March, 2025, release would fall within the Q1 release window.
