Nintendo, Game Freak, and Creatures’ Pokemon franchise has reached 489 million software sales, which is up by 9 million since last year.
The Pokemon Company has shared new software sales figures for the Pokemon franchise on its official website. Total shipments of all Pokemon-related software has now reached over 489 million units – up by 9 million from last year – indicating that the franchise continues its strong momentum.
As for sales pertaining to other franchise entities, the official website revealed that over 75 billion Pokemon Trading Cards have been produced to date. Furthermore, they have been sold across more than 90 countries and regions. Meanwhile, animated shows based on Pokemon have been aired in over 190 countries and regions.
Recently, Mat Piscatella, Executive Director and Video Game Industry Analyst at Circana (NPD), had revealed that Pokemon had an “amazing” last year in the US, as it was the best-selling toy property of 2024. According to him, Pokemon was the #1 toy property and the only property to surpass 1 billion US Dollars in sales. This figure includes includes sales of the Pokemon Trading Card Game.
While the stats shared by Piscatella are limited to the US, the Pokemon franchise continues to be a massive success across the globe. On December 23, 2024, entertainment marketing firm GEM Partners released the results of a comprehensive survey measuring the reach of entertainment brands across seven media formats, including video, books, and music. For the 2024 annual ranking, the Pokemon brand secured the top position with an impressive 65,578 points. Pokémon dominated the rankings, earning 50,546 points in the primary “App Games” category, which accounted for 80% of its total score. The enduring popularity of the location-based game Pokémon GO played a significant role in this success, bolstered by the impact of DeNA’s new release, Pokémon Trading Card Game Pocket. As for other categories, Pokémon garnered 11,619 points in “Home Video” and 2,728 points in “Video.”
