Nintendo Customer Appreciation Sale Starts September 13

by Greg Martin

Nintendo of America has announced its Customer Appreciation Sale, offering discounts of up to 30% on dozens of Nintendo Switch digital games and bundles, along with savings on selected physical games, downloadable content, accessories, amiibo and apparel.

The Nintendo Customer Appreciation Sale will run from September 13 through September 26 across the Nintendo eShop, Nintendo Store and participating retailers. Nintendo notes that available products and discounts may differ depending on the retailer and sales channel.

The promotion covers games playable on Nintendo Switch and Nintendo Switch 2, giving players an opportunity to pick up digital titles and bundles at reduced prices. Selected physical games and additional Nintendo products will also be discounted as part of the promotion.

Nintendo describes the event as one of its largest promotions to date, with the sale aimed at both players discovering Nintendo Switch games for the first time and those returning to previously released titles. The company is also including products beyond games, such as accessories, amiibo and apparel.

According to Nintendo, the promotion is partly being funded through refunds related to tariffs. The company says it absorbed most of the costs associated with the tariffs, while the refunds helped make promotions such as the Customer Appreciation Sale possible.

The sale will be available for two weeks, beginning September 13 and ending September 26. Customers shopping through Nintendo eShop, Nintendo Store or participating retail locations will need to check the individual sales channel for the products and offers available there.

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