xbox

A new report by The Verge has shed light on internal tensions and strategic missteps surrounding Microsoft’s “This is an Xbox” campaign, a marketing pivot that sought to redefine the …

The retirement of former Microsoft Gaming CEO Phil Spencer was not a planned decision, according to a new report. Official emails from Microsoft CEO Satya Nadella and former Microsoft Gaming …

Microsoft’s Xbox division may face one of its biggest layoffs ever in the name of ‘restructuring’ under its new leadership. Known insider SneakerSO took to the NeoGAF forums to claim …

Microsoft is reportedly shaping its next-generation Xbox strategy around a late 2027 launch window while simultaneously evaluating significant changes to Game Pass. The claims were discussed by Windows Central editor …

Asha Sharma, the newly appointed CEO of Microsoft Gaming and Xbox, believes that AI is the cure for declining fertility rates. Back in August, 2025, during an interview on Lenny’s …

AMD CEO Lisa Su has stated that development of Microsoft’s next-generation Xbox console is progressing well and is currently aligned to support a 2027 launch window. The comment was shared …

Microsoft’s 30% profit target for many Xbox Studios is what reportedly led to their games being published on PlayStation. According to a report from Bloomberg’s Jason Schreier, based on an …

Some “heavy-hitting Xbox first-party experiences” are headed to Steam in the coming months, it is claimed. According to Windows Central’s Jez Corden, Microsoft will soon bring some major Xbox first-party …

Microsoft reported its second quarter fiscal year 2026 financial results on January 28, 2026, delivering strong overall growth driven by cloud and artificial intelligence, while its gaming business recorded a …

Microsoft has outlined a wide range of updates rolling out across the Xbox ecosystem in January, with changes aimed at expanding device support, improving cross-platform play, and giving players clearer …